Studio
Status
Client Name
Project Name
Thinc Design
Built
Empire State Realty Trust
ESB Observatory - This project centered on transforming a static architectural space into a dynamic environment that tells a brand's story. Leveraging spatial design and storytelling, I designed an immersive experience that seamlessly integrated form and function, enhancing both aesthetic appeal and user engagement. Through close collaboration with stakeholders, I ensured every detail—from layout to lighting—evoked the brand's identity while providing a world-class experience for visitors.
Notes about my role
I had the opportunity to contribute to the design of all the exhibits, collaborating closely with AEC partners, including creative teams, media, hardware integration, and exhibition fabricators. Throughout the design and development process, I maintained a live 3D model of the project to help clarify design intent and support the creation of VR presentations for client review and initial approvals.
